KUALA LUMPUR: Media Prima Bhd’s RM105mil purchase of Rev Asia Holdings Sdn Bhd (Rev Asia) for RM105mil is a positive over the near term but still insufficient to offset the decline in earnings from the traditional media platforms, says RAM Ratings.
Today, Malaysian media giant Media Prima announced it has agreed to buy digital media company REV Asia from Catcha Group and Youth Asia for US$24.2 million. Catcha is co-founded and chaired by Grove, while Youth Asia is owned by Ng – who’s also managing partner of VC firm 500 Startups – and Neoh, co-founder of Fave (formerly Groupon Malaysia).
Think big, act fast: Rev Asia's Voon
This week we pick the brains of digital media group REV Asia managing director Voon Tze Khay.
The Rev Asia media group is arguably one of Malaysia’s top digital media conglomerates. With 12 sites, it targets the Malay, Chinese, and English-speaking audiences, covering news as well as niche topics, from Malaysia’s electronic dance music scene to how to make the best nasi goreng.
REV Asia EXPANDS ITS DIGITAL CONTENT
Decision propelled by consumers spending more time watching videos and accessing content online
Technology has changed the way people consume content, especially in the virtual world. Hence, digital media group Rev Asia Holdings Sdn Bhd is focusing on content production to grow its business.
REV Asia Bhd, which bought three popular Malay content websites recently, is targeting at least a 50% growth in its Malay segment audience base by the end of this year, as it capitalises on the growing appetite for digital content in Malaysia.
REV Asia is certified in WorldBlu’s List of Freedom-Centered Workplaces two years in a row
REV Asia Holdings Group (“Group”), one of Malaysia’s leading digital media groups has been certified by WorldBlu in its 2017 List of Freedom-Centered Workplaces. It is the second time the Group has made it to the list with 23 other organisations in the world.